Since early 2002 Broadway has collaborated with companies such as Fox News, the Scripps Networks and CBS College Sports—a division of CBS Sports—to engineer a contemporary and fully integrated programming, sales, traffic, stewardship and billing system.

Today this platform is managing over $2 billion in advertising revenues across news, sports, music and entertainment content with capabilities such as daily ADU (Audience Deficiency Unit) analysis, management of secondary events and multi-platform systems integration inherent in the software.

Broadway Systems offers cable networks a strategic alternative to existing vendors, one that is dedicated to their business and able to keep pace with the changing needs of this dynamic industry.