Sales Planning and Proposal
Broadway’s Sales Planning and Proposal features enable a cable network to more effectively manage the complexities associated with new sales inventory, changing advertising sales practices and increasingly-stringent business management and control policies.
With the Broadway Sales Planning and Proposal system, you can…
- Build customizable packages to accommodate mirrors, kits, sponsorships, vignettes, billboards and other avails, and track these packages from sales through to billing.
- Review real-time inventory data during plan or flowchart manipulations, providing the ability, at the time you enter an order, to see the impact on your available inventory.
- Accomplish brand allocations at any point in the work cycle, as brand allocation functions are integrated into the Planning and Order functions.
- Build ratecards using Nielsen Building Blocks. There is no need to retype the ratecards into the system—just import them from Excel. Broadway also provides you with the ability to store unlimited versions of a ratecard and to compare multiple ratecard revisions.
- Create unlimited types of active ratecards at any time for planning purposes.
- Utilize industry-standard EDI functionality, which is included in the core Broadway application. Various agency initiatives—related to spot data exchange—are also available.
- Establish highly-flexible and user-configurable rules-based workflow management engine that enables you to manage Deals during the flight, including multiple approval points (SOX Control) with full audits of all changes that are made.